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Off Page Optimization

While doing search engine optimization, there are two things to keep in mind:

  1. On page optimization
  2. Off page optimization

In this post, we will talk about off page optimization.

There are mainly two types of off page optimization: organic and inorganic (paid). Although, inorganic optimization will get your site listed in the top in the least expected time frame, so can it take you down. Whereas in the organic approach, it takes time to get your website up on the search engine radar but it will stay there if you have optimized content.

Why is organic better than inorganic searches?

It takes a lot of time to get into the first page of any search engine. It is sometimes almost impossible to get on the first page for a certain keyword, lets say Apple. If you want to get on the first page of search engines for the query “Apple”, you’ll have to get atleast tons of backlinks from reputed sites plus the content on your website should reflect an authority which will prove to the search engines that you deserve to be on the first page for the query.

Only getting backlinks is not the only way to get your website on the front page, there are various other things which should be kept in mind. As the search engine algorithms changes every once in a while, the off page optimization should be changed otherwise your ranking may vary with the search engine changes.

Many SEOs and other agencies and consultants provide useful services for website owners, including:

  • Review the content and site structure
  • Technical assistance in the development of web sites, for example, hosting, redirects, error pages, using JavaScript, etc.
  • Content Development
  • Management online business development campaigns
  • Keyword research
  • SEO training
  • Experience in specific sectors and geographic regions

Hence, it is better sometimes to outsource your SEO and relax as you see your website soars in search engine pages.

Chetan Vengurlekar

13 Comments
  • Christi
    July 14, 2013

    Everyone loves it whenever people share thoughts. Great website, stick with it!

    Reply
  • You are incredible! I follow your blog from time to time and get valuable information on search engine optimization techniques as well as social media techniques. The Pinterest article was fantastic. keep up the good work. I don’t usually comment on blogs but you seem to be an expert on search engine optimization, so wanted to give you my regards.
    – Alexander

    Reply
  • Stefan
    July 29, 2013

    Everyone loves it when people come together and share opinions.

    Great site, continue the good work!

    Reply
  • Marietta
    August 7, 2013

    Individuals keep saying to utilize WordPress. Is it that powerful of a tool for blogging? Can I do all the things mentioned in your “On Page Optimization” post in WordPress? Hope to get a quick reply!

    Reply
  • Anna
    August 8, 2013

    Great post! I found that most of the things mentioned mentioned in this post are already used by me to get my off page optimization done. I’ll have to do a lot of social media marketing though. Thanks for the post again!

    Reply
  • Iesha
    August 8, 2013

    What’s up, this weekend is nice in support of me, for the reason that this time i am reading this great educational post here at my home. Well, you did take a great effort in writing this extensive article on off page optimization. I’m glad I got some good pointers from your post.

    Reply

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